Revenue vs Cost
Cumulative BSB customer revenue (gold) versus cumulative event cost (red dashed) across the season. Where the lines cross is your break-even point. Includes future projection based on current rate.
Each customer is matched to the exact round their device went to, using the IMEI in their Stripe subscription metadata against the per-round consignment lists. Activation rate is the real measure of BSB performance — devices that became paying customers.
How Long Do BSB Customers Take To Activate?
Distribution of days between (presumed) BSB round date and actual Stripe activation. Use this to know how long to wait before judging whether a round "worked." Tail tells you the realistic measurement window.
Live Transaction Feed
Last 15 successful SumUp transactions. Cross-reference with the round panels above to spot the "Silent Leak" — people who paid you £79/£99 at the stand but never finished the activation. That gap is direct lost revenue and the single highest-leverage thing to fix at the next round.
Season Roster
Every customer who used the BSB26 code, ordered by activation date. Use this to spot patterns or follow up individually.
MotoHalo BSB 2026 · Code: BSB26 · Stripe + SumUp · v6